ART DIRECTION

MARRIOTT MEGABONUS CAMPAIGN

How do you break through the noise of every other hotel rewards campaigns? By stepping away from the usual tropical destination imagery and taking an irreverent and humorous approach to rewards programs. The result was one of Marriott’s highest performing MegaBonus campaigns to date.

The campaign consisted of direct mail, email, digital advertising, and ecomm assets.

Photography: Cade Martin / Copy: Holly Sheldon / ACD: KD Cantarella